Wednesday, June 16, 2010

I want to hear a peep from you

Follow me on twitter: leobyday

Friday, June 11, 2010

Hello Stranger!

It's been a awful while, but, what can I say? I've being busy. Learning some things, playing most of the time. Because that is what I love to do. And to share my love with you, please check out the video for the rich media ad we, at Medialets, made for "True Blood" on the iPhone.

Friday, April 2, 2010

Giving iPad the breath of life (and getting the same in return).

I have worked at Medialets for 2 months now, nonstop, without a minute for my mind to wander. Coming from a background of traditional media, I had to learn to be conceptual; where at Medialets, a company that creates rich media mobile ads, I have to use my knowledge on functionality and information architecture. Creating prototypes for the iPad launch and being able to be part of a process where we're basically writing the rules (and breaking them) on a category that hasn't being explored by many, might just be the highlight of my career. Designing with a purpose never felt so good.
Berg London created an iPad App for Popular Science which is inspired and inspirational.

Saturday, March 20, 2010

Pursuit of Happiness

I like Kid Cudi, mainly because "Day and Night" is anthem. I think he fancies art, but unlike Kanye doesnt rape it every time. It's more about having fun and it's contagious. Unfortunately the Cudi man, didn't enjoy this version from Megaforce so much and has being pulled from YouTube. It just happens to be one of the best videos I've seen in a long time. Check it here.

Thursday, March 11, 2010

Gaga does it

How can someone so visually arresting compose such boring music? or better yet, how can a song so unmemorable keep me watching? Maybe it has to do with the fact that she is more of an spectacle and knows how to pick their collaborators: Gaga brought Akerlund back for "Telephone" and is nothing short of awesome.

Monday, February 15, 2010

Albert Exenigans

I love finding new inspiration from Art Directors doing what they love. As I do every monday, I came across Exenigans' work while reading The Approval Matrix in NY mag. His a master in typography and I specially enjoyed his poster series for popular tv shows. Enjoy.

Wednesday, February 10, 2010

February 14=Game Day

Somewhere to be on Valentine's day and its not with your love one? Send your heart on an ecard, while  sipping on a beer at a pub watching Manchester U. Because nothing says I love like not saying it at all. In 10 years, I'll come for you Droga5. Blame the Puma Hard Chorus.

Saturday, January 23, 2010

A sad situation: joyous and inspirational.

You might not know this about me: I interned at Late Night with Conan in 2006. There were probably 15-20 interns daily, all eager to learn and get a foot in the door, all very nice people.
Our floor, like most studios, was dedicated to Late Night: there was a conference room, that felt like a lunch room for all of us, the interns. One day I stood in the hall waiting for the elevator, about to make a run probably, when O'Brien stood next to me. I was star-struck and smiled, cordially he smiled back, but I could tell it was mostly his demeanor to anyone next to him.
We got in, and he asked without hesitation: you work for us, right? I knotted and smiled, thinking there was no way he would care that I was incharge of covering the essential job of coffee runs, and as the elevator took us to the main floor he extended his hand and said: thanks for all the work you do for us and took off.
I cherish that memory to this day. That's the funny man I knew and the moment he became a real person. It was the least cynical moment I've ever had.

Sunday, January 17, 2010

I don't know where I'm going...but I know where I've been...


Advertising can do beautiful things when it's not too busy being a cynical brat. This is one of the best viral/guerrilla campaigns I've seen in a while and I quote a very wise ad peep "if this doesn't make you smile, you're brain dead..."

Monday, January 11, 2010

Diary of an insane man



Terry Richardson has a Tumblr account. Need I say more?

Hello 2010!!

El hijo pródigo de todos los años. You look so good from here.

Wednesday, December 30, 2009

There's a rainbow in all of us


I found Mari Kasurinen, an artist that works with "my little pony" as a base for her sculptures, along with pop culture as inspiration. This Little Lady Gaga Pony is genius and I want it for me now! Unfortunately must of her stuff is sold out, but I look forward others like this one!

Saturday, December 26, 2009

Merry me!

Happy Holidays ~~~~~

Yeasayer "Ambling Alp" from Team G on Vimeo.

Some objects may appear faker than they actually are

Tilt-shift photography refers to giving the subject of a photo a miniature look or toy-like appearance. It can be achieve by the use of a lens or through photoshop.
I'm truly inspired by this technique and can't wait to use it on a christmas pic!!!!!
Check some examples:



Friday, December 11, 2009

Who I am in 2009, I owe it to....(música)

It's almost the end of the year, 2009, and the obligatory lists of the best of the best of the decade have made presence in, virtually every website around. Club Fonograma publicó su lista de los mejores albumes de la década, y a pesar de que no me estoy tan al tanto de todo (como antes del mp3), creo que puedo empezar mi lista basada en mis gustos personales. Natalia Lafourcade por ejemplo, no falla, desde su primer album con la forquetina, sus letras y ritmos me dejaron saber que no iba a ser como cualquier otro album en mi ipod. Azul es una de mis canciones preferidas de su último album y en realidad de toda su carrera. Disfrutenlo.

NWO

Music by Coconut Records, Jason Schwartzman's love child. Amazing vocals and lyrics, I've had this song on "repeat" for about 2 days; the video is cool and has Chloe Sevigny skating,like, well! She went up on my list 100,000 points.

Friday, November 27, 2009

It only hurts when I spin the bottle.


This feels like Christmas to me, like all the happy-shiny decoration on a tree. Also when I drink things start to look that way after a while. Take me to that place, a more innocent one. Photography by Joshua Scott from 52 Kilo.

Thursday, November 26, 2009

Thanksgiving=Dia de Accion de Gracias

Tanto que agradecer, tan pocas palabras. Talvez si fuera en prosa y en cancion, y con la voz y composicion incomparable de Jorge Drexler. Gracias.

Friday, November 13, 2009

Cheer this

Holidynomite, is right, because my first thought after watching the intro for the new cheer factory website for The Gap, was someone should blow this thing up, hacker style by pressing on the "do us a favor and keep this off the web" button. I mean, I love the holidays as much as my 4 year old cousin loves it, but digi-cheers give me real pukes. I purposely made the mistake of clicking on mo' mistletoe hoping the cheerleaders get raunchy, it only brought projectile vomit. So I guess this website is great for one thing, and it doesn't have anything to do with spreading the holiday spirit. On the other hand, my mom would beg to differ and would find this website HILarious, maybe that alone could bring her to do some shopping at the Gap.


PS: while posting this, I clicked on Your office party hardied and it's painfully hilarious! It's toned down for all office parties, but I bet, even the people at C+P where cracking up when writing this ridiculousness!!

Wednesday, November 11, 2009

Love/Hate the Lady

I believe most people who don't have plain hate lady Gaga probably have mixed feeling about her: she certainly has the charisma to be a game changer, but her music, god, her music is a forgettable as the times she's worn pants. What was her first single again? I dunno, but this latest one has an amazing video and if Kid Cudi jumps in, could have an awesome remix.