Cheer this

Holidynomite, is right, because my first thought after watching the intro for the new cheer factory website for The Gap, was someone should blow this thing up, hacker style by pressing on the "do us a favor and keep this off the web" button. I mean, I love the holidays as much as my 4 year old cousin loves it, but digi-cheers give me real pukes. I purposely made the mistake of clicking on mo' mistletoe hoping the cheerleaders get raunchy, it only brought projectile vomit. So I guess this website is great for one thing, and it doesn't have anything to do with spreading the holiday spirit. On the other hand, my mom would beg to differ and would find this website HILarious, maybe that alone could bring her to do some shopping at the Gap.

PS: while posting this, I clicked on Your office party hardied and it's painfully hilarious! It's toned down for all office parties, but I bet, even the people at C+P where cracking up when writing this ridiculousness!!

Love/Hate the Lady

I believe most people who don't have plain hate lady Gaga probably have mixed feeling about her: she certainly has the charisma to be a game changer, but her music, god, her music is a forgettable as the times she's worn pants. What was her first single again? I dunno, but this latest one has an amazing video and if Kid Cudi jumps in, could have an awesome remix.

The Audacity of Precious

The NY Times is always ahead of me, except this time the idea also crossed my mind; the little indie film that could reminded me of another current story of struggle: the original Audacity of Hope aka Obama. Both stories made it mainstream in what appeared to be the underdog of all contenders, and somehow everyone's embraced it from Oprah, to Tyler Perry, even Thierry Frémaux (director of the Cannes Film Festival) have raved about it.

In a nutshell is the story of a overweight, illiterate teenager, who is the object of mental, physical and sexual abuse from her mother played by Mo'Nique. This could be your average indie/emo film but what makes this intersting is the level of portrayal offered from our little precious, played by Gabourey Sidibe,  to an audience that can overlook her physical appearance and emerge into her humanity and story. I can't wait to see it and you should check out this NYTimes article.

More than just Pop...

I'd like to think I'm a creative person, therefore I love art, design, film, tv etc...and I must admit, I love to check out fashion magazines. Couture is just as inspirational as a film at the Angelica. Alexander McQueen's collection for Spring 2010, has so many architectural details, I watched these slides in awe. You should probably know, I'm the kind of person who wears flats until the time I have to pop my heels before an interview, but that reason alone just makes them more mysterious.

ESPN does billboards

...and they feel like the Wii!! Wii Sports that is. These billboards were created by W+K and Monster Media for Monday Night football, and if you are like me and have a boyfriend that prays to the god of quarterbacks everywhere, you probably know this OOH has high expectations, after all the only way to get my boyfriend out of the couch is to put the remote/beer out of hand reach. But I think he'd get down and try to recreate a moment of his favorite game in history, so good try ESPN!!
Check it here:

Dreams do come true.

My former boss (and mentor, really) just became the partner of a gallery in Chelsea. His background is in Fine Arts, always loved galleries and museums, so he decided to invest some time on something worthy of his talent when he got laid off. The good side of unemployment = consciousness. Looking forward to all our dreams coming true!
Check out Horton & Liu.Congrats Frank!

Mama Lucchetti II

Madre regresa con su segunda ronda de comerciales para Mama Luchetti, al parecer los primeros fueron bien recibidos y decidieron utilizar la misma idea de animacion y el mismo estilo. Me pregunto cuanto podra estrechar esta idea sin que se termine rompiendo, por ahora estan igual de divertidos.





Y estos en los que utilizan footage de la comida:

"The Electric Car" of magazines

Well, it had to be made official at one point, now magazines are not merely print, they are TV on paper!! Entertainment weekly will have video ad units, an incredibly expensive feature, that would work as a pop up (think hallmark card with sound, with video).
Well don't we already have mediums that reach an audience doing the same thing and are not as expensive? Yes, some might say TV and Web have already done that, but, what do I know, I'm just a designer who only gets reminded every day how web is going to be the main medium of information in 10 years. Print is dead in 3,2...

"Rhonda": drawing 2-d no more.

I just found this article for "Rhonda", a 3-D drawing tool created by Amit Pitaru. It's tablet meets papervision, and it looks amazing. Any designer is going to want this faster than now, unfortunaly, they are still in the research stage, and are now working on an application to be released in different platforms, meaning we won't be able to buy it for a couple of years. Hope it happens soon, keeping my fingers crossed!!


UPDATE: If you subscribe in the rhondaforever website, you have access to their first beta version and there are tutorials!! download now and let me know how it works for ya!

NWO

Alright, so I happened to meet this week a few people that asked me about music and legends...maybe I'm not old enough to know all the principles of music and their originators, but I know a couple who are doing the best with what we have, flip it, scratch it and own it. Jack White never disappoints and now with the Dead Weather, he's also in really good company, Alisson Mosshart from the Kills rips it and you'll know what I mean in the video for "Treat me like your mother" below.