Thursday, June 25, 2009

The original King.

As a designer and video fanatic, Michael J was THE pioneer of music videos. He KILLED the radio star, who ironically, was probably him at the time. He started the trend of music videos with a plot, with a budget and artiste. I can only celebrate his life by posting one of my favorite videos of his that defined the genre, a decade before it became obsolete, to be replaced exclusively by viral/digital videos. Pop owes him big time. After all, Pop let people like Katy Perry come to life. What an ungrateful bitch you are.


Scream Video

Monday, June 22, 2009

Vidas paralelas, indeed.

More pop than ever, Ximena Sarinana recorded a duet with Jason Mraz (that's right) for his single "Lucky", to an unexpectedly translated "Suerte". Although I don't really crave the dude's beats, Ximenita you never let me down. Mas pop que nunca pero impecable como siempre.

Friday, June 19, 2009

Use me

Kings of Leon, why are you so good to me? Ever since I heard the horrible news on the Fabulosos Cadillac canceling Summerstage, I've heard "Use somebody" at least 20 times. If you are not familiar with their music, you should probably know these bands don't share many similarities; they're not related by musical style, country of origin or mother tongue. However, they have the pleasure of sharing a groupie whom would hear their song (remember me Matador?) over and over again. This is for the hommies/concerts we lost this year.


Kings Of Leon - Use Somebody from Devin Hardy on Vimeo.

Thursday, June 18, 2009

Quiero mi MTV

Muy pocas veces he encontrado campanas que me gustan en su totalidad, aveces es a one trick pony y la idea no se puede extender a 3 comerciales o simplemente no son lo suficientemente memorables para ser parte de alguna competencia despues de 12 meses...
Estos comerciales de la Comunidad me recordaron a todo lo raro que MTV me ofrecia pero que entretenia (Vaca Galactica y Chico Migrana son buenos ejemplos), pero estos tratan de ser mas nostalgicos, especialmente cuando tratan de explicar a alguien como la generacion que ya no ve MTV, lo que pasa durante esta etapa de tu vida...tiempos aquellos.
Disfrutenlos:


Sunday, June 14, 2009

Pintando una cancion en el aire

Muestra de que el marketing digital no se limita a la venta/compra de productos o servicios, Labuat, grupo espanol, ha empleado algunos esfuerzos digitales para el lanzamiento de su primer sencillo "Soy tu aire". In partnership with Herraiz Soto & Co., they've created outdoor installations and a microsite that, well, quite literally demonstrates the idea of the song and the delivery was nothing short of sentimental. In the microsite the visitor uses the cursor as a brush to paint on a digital canvas to the song playing in the background. Check out a video for the OOH they created by syncing the Wii to a billboard, to paint en el aire, below.

Labuat - Pintar una canción en el aire from Herraiz Soto on Vimeo.


Saturday, June 13, 2009

Siempre hay alguna Conchita por ahi...

Muestra de que la publicidad Hispana en EEUU no es una traducción literal de lo gringo, Adrenalina NY ha sacado una campaña para Tecate llamada "Por los que quieren más". 
El primer comercial que sacaron se llama Papas, disfrutenlo.

Thursday, June 11, 2009

Amo NY en el verano



Y este verano se viene con todo...Celebrate Brooklyn nos trae a Los amigos invisibles y Aterciopelados en Julio, y dias antes Juana Molina, Curumin y el G se presentan en Summerstage. Pero para los rockeros de corazon, NO SE PUEDE PERDER en el mismo escenario, a Los Fabulosos Cadillacs el 11 de Julio.
Y damitas y caballeros todo esto se hace por una donacion de $3 en el caso de Brooklyn o por NIENTE en summerstage. Mas barato no hay lindos. Se animan o se animan??

Friday, May 29, 2009

Finally going Gaga...

At first, I thought she was the music industry's reaction to their gold child, that I kiss a girl girl; a clone that would bring much needed business to a fading commerce, so I listened with precaution. Although it didn't take too long to actually find out that she had nothing to do with Perry (lyrics, good music, talent, anyone?) I was not really attracted to her insipid pop taste and less than catchy lyrics. 
On the other side, Lady has always tried to be "different", and we can often find her roaming the streets of London pant less, with Geisha makeup and Kentucky derby hats. So, she wanted attention, I can think of more than one celebrity doing unintentional crazy stuff and we reward them with the titles of A listers.
Well Gaga no more. She has talent damn it, and to prove it he enroll the guy that will shut all sceptical peeps like me to ego less shelves. Jonas Fucking Akerlund. The music is still what it was, but sure sounds different, and that for Lady Gaga is a good thing.



Friday, May 22, 2009

Through sickness and in health...



I always loved movies but I started to appreciate cinema the moment I saw Talk to her. Ever since then, Almodovar and I have shared that special bond and although there have being bad times (La mala educacion) and some not so bad (Volver), I am still waiting for the Almodovar that got Oscar recognition with All about my mother.
The thing is, the buzz in Cannes is that Broken Embraces (Los Abrazos Rotos) is far from being his next big thing. Meanwhile, I can only wait to see that for myself.


Wednesday, May 13, 2009

Experience art that comes from experiences

This is an interesting proposition that TAXI uses to explain art: life imitates art imitating life. And they actually made it simple and inspiring. This is one of those i-wish-I-had-come-up-with-that-idea idea but then again, I'm glad someone else got to do it to appreciate it for what it is, an awesome short.